Midcareer Writing is the debut book from writer and cultural commerce consultant Federico Sargentone.  

It provides a reflective exploration of identity, youth and cultural narratives and examines how these manifest in various expressions and consumer choices, perpetuating a generational mythology that fuels industries – from fashion, art, and music to media and economics –  that continually mine youth culture for economic gain, recycling trends and identities into commodities.

The book is composed of selected essays, including both published and original material which delve into historical phenomena such as 'Tulipmania' as allegories for the excesses and speculative bubbles of modern consumer culture or touches on the concept of 'ambient' aesthetics, a pervasive influence in the digital age where everything from music to fashion prioritises atmosphere over explicit structure or narrative.

 Sorry Press, 160pp, 12cm x 18.5cm, paperback, 2024